September 2021

Explainer Video Length: How Long Should Your Video Be?

In the previous section, we talked about scripts and mentioned that the run time of your video is determined by the word count of your script. So, how long should your video be? What are the pros and cons on… Continue Reading →

How to write an effective explainer video script for business?

The typical explainer video script for marketing video will be 150 to 300 words in length because you will want your video to have a 1-to-2-minutes run time. Remember those short attention spans? Well, the data pretty clearly states that… Continue Reading →

How do you decide on the style of business explainer video for your company?

There are a variety of animation styles or types to consider for your video content and you will need to look at some examples and decide which would be a good fit. “Fit” could be the look, production values and… Continue Reading →

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